Thursday, January 14, 2010

elevator pitch time?

with the popularization of the social networking site, more and more people are becoming aware of the inherent value of attentions and influences in the digital realm. My idea is to allow people to translate their resource in influences into exclusive access to a tiered product list. So instead of having the price point being the defining characteristic of products, now the size of the purchaser's influence circle will instead become the separating factor.
Or, I create Tshirts that only the popular kids can buy.
This is a fusion between social networking and act of shopping online, it rebalance the scale of social interaction in the act of shopping. The current comment and recommendation system provides no immediate feedback to the 3rd party contributor that his/her opinion will be will contribute to the shopping process what so ever. By shifting portions of the actual purchasing decision onto the contributor, it strengthen the value as perceived by both the purchaser and the contributor.

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